With a new year comes new resolutions, and one of the most popular resolutions of all time is losing weight. People everywhere tend to see the start of a fresh 12-month cycle as an opportunity to make meaningful change—and what can be more meaningful than improving one’s health (and appearance, while you’re at it)? While some patients with a weight-loss goal ask about CoolSculpting®, Portland, OR’s Waldorf Center team is quick to note that the nonsurgical treatment is not in any way intended to be a weight loss strategy.

That said, the cosmetic fat-reduction device can still be helpful when it comes to keeping that health-focused resolution. How? Read on to learn more.

Our brains are hardwired to take visual feedback. When we set out to accomplish a task, such as cleaning up a cluttered room, we check in as we go—and what we see impacts our outlook. If we notice that we’re making a visible difference, we can be inspired to keep working with renewed vigor. However, if we’ve been at it for hours and look around to see that our efforts don’t seem to have made much of a difference, we can get discouraged and lose momentum.

Our bodies are no different. When we set a goal of losing weight, a visual confirmation that our hard work is paying off can be a highly motivating factor. On the other hand, weeks or months or nibbling salads and getting up early to exercise can feel futile if our shape doesn’t change much in the mirror. Someone. May even see that the number on the scale is getting smaller, but if a stubborn belly continues to bulge out, discouragement can derail the efforts.

That’s where CoolSculpting® comes in.

Even though the fat-freezing treatment does not directly improve, it can generate cosmetic results that look great. When someone trying to lose weight sees slimmer contours, the observation can create a positive feedback loop. In other words, a visible change can help the body and brain to confirm that the efforts are succeeding, making it easier to keep up with them for the long haul.

Want to learn more about what’s possible? Call The Waldorf Center for Plastic Surgery office in Portland at 503-882-0124 or reach out online—and while you’re at it, get ready for our New Year’s Glow Gala, an open house event scheduled for Jan. 15, 2025, from 5 to 7 p.m.! Guests will be able to meet our plastic surgeons and other providers, enjoy appetizers and sweet treats, sip, mocktails, and more. If you’re one of the first 10 people to join us, you’ll get a free Waldorf Swag Bag! There’s also a chance to win a raffle for a year’s worth of BOTOX® plus a filler treatment session (with a $5,000 value), a body sculpting treatment with CoolSculpting® (a $6,000 value), and a collection of Waldorf Skin Solutions products, TNS Advanced, and HydraFacial or microneedling (a $1,300 value). The drawings for the raffle will be at 6 p.m., and you must be present to win! The event supports breast cancer research, and you can learn more here.

Kathleen Waldorf